The current kindling market is still very product driven . Understandably , give the number of product suppliers of luminaires who all want to profile and position themselves in the marketplace . The utmost increase , peculiarly of light-emitting diode products , is in itself good for the final stage customer , because it excite renewal and innovation .
development are taking place at lightning speed and companies are follow each other in speedy ecological succession with the introduction of new luminaires . But it also creates confusion , the Orance team notes . “ Growers and investors no longer see the woods for the trees . According to us there is no autonomous arrangement coming . ”
The latter is currently still quite uncommon in greenhouse horticulture , they conclude at the independent consultancy and applied science federal agency for horticultural lighting . " The kindling market is becoming more and more fragment , so make option become increasingly difficult for agriculturalist and investors , who often lack sufficient specific knowledge to make well - found choices in terms of luminaire , induction - technical and financial aspect , " according to René van der Sar and Arno Wartewig of Orance .
Arno , René and Orchan
LED makes prefer even more complexAt Orance , they call themselves " get Light Architect " , they sit at the board with the grower and/or investor to superintend a undertaking from the very beginning and , above all , to make well - establish choices .
" The hike of light-emitting diode does not help here , because that reach it all even more complex , " says René . “ Many non - horticultural company can also make a light-emitting diode luminaire that look likable , but often these luminaires are worthy for lighting in hotels or storage warehouse , but not in a modernistic horticultural environment . And all those different luminaires have different technical specifications that affect engineering and the long - term organisation economic value . ”
Continue to follow developmentsRené , Arno andOrchan Koeleijv , who fall in the team this year , have determine themselves the goal of keeping up with all developments in the lighting market . Their internet and experience about ware , installation , procurement and service scene in greenhouse horticulture does help . “ Thanks to our independency and thus the possibility to bring with all luminaire producers , we can allow actual customer - specific advice , ” says René .
Growers already sleep with quite well what they want . The last thing they want to dissemble at Orance is to be a " grower " . “ No , we certainly are not ” , Arno confirms , “ but we do have the knowledge and review all the specifications , brochures and different merchandising power point , to provide an absolved overview so that the grower can make the right choices . And those choice are never made only at the initial investment funds degree . ”
To eject risksMany of the activities can be done digitally , although an initial basic meeting is often the most efficient expression - to - boldness . Orchan is run short to travel a lot for that , as before long as that is really possible again because of corona . “ Our external customer also often lack the necessary cognition to make expert choice . By involve an autonomous party from the beginning , the best pick are made and mistakes are prevented . ”
“ It is secure , ripe from the start , to get all the possibleness , but also any limitations , clear when it comes the on site exponent gridiron in combination with the available electrical office from the public grid , ” René orient out . “ Limitations or incorrect selection are often not forthwith seeming , but will be in the futurity . If everything has been think through carefully , when everything is well documented and do , the chances of a success tarradiddle are much great , and the latter benefits everyone , both grower and supplier , and of course also us . After all , nothing is more acceptable than a happy agriculturalist with a well - functioning and sustainable lighting installation . ”
For more information : Orancewww.orance.nl[email protected ]
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